Consistent presentation of a brand can increase revenue by 33 percent. Be on brand every time with the Laurent Brand Guidelines template. With over 40 pages, this is the most comprehensive brand guidelines template available.
This template allows you to simply add your logo and images, then edit your brand colors and typography, and you are good to go. Do not waste time, because all the hard work has been done for you. It is designed to be as flexible and versatile as possible for a variety of clients.
Why Brand Guidelines Matter for Business Growth
Consistency builds recognition, and recognition builds trust. When every touchpoint reflects the same visual identity, audiences instantly recognize your brand. As a result, marketing becomes more effective and revenue grows.
Moreover, comprehensive guidelines protect brand integrity as teams expand. In addition, they save time for designers, marketers, and partners who all reference the same document. Consequently, investing in proper guidelines pays dividends for years.
What This Template Includes
The template includes 6 sections and is packed full of features, including The Brand, Brandmarks, Colour, Typography, Imagery, and Application. Plus, an additional section for Photography, including guidelines for Photography Style, Natural Lighting, Lifestyle, Studio, Composition, Colour Usage, and Casting.
What You Can Expect
Present Your Brand Beautifully
Your guidelines should be just as finely crafted as your brand. Now you can consolidate your brand into one resource, giving you confidence to brand the future.
Real Usable Copy
Learn how the top brands do it. Real copy is included to educate, inspire, and instruct. Do not waste time struggling to come up with the correct terminology, because it is already done for you.
iPhone Wireframes
Present your digital designs beautifully with fully editable iPhone 14 wireframes. Customize the text, likes, comments, date, and profile picture. Plus, Apple’s latest feature, the dynamic island, is included.
Brand Strategy Overview
A real brand strategy example is also included to help inspire and educate. This covers Defining the Brand, Brand Values, Brand Personality, Tone of Voice, and Brand Messaging.
Buy Now, Keep Forever
As creators, we seek the type of design that is made to last. Classic, timeless design with a minimalistic aesthetic, based on solid design principles. Designed to endure, you will reach for this template over and over again.
Software Required
- Adobe InDesign
- Canva Pro (Paid Version)
- Figma
Inclusions in the Laurent Template
- Adobe InDesign template
- Canva Pro template (paid version)
- Figma template
- 50 or more pages
- Landscape orientation
- Designed for screen
- Size: 1920 x 1080 pixels
- Compatible with Adobe InDesign CS4, CS5, CS5.5, CS6, and CC
- Includes IDML file
- 6 sections: The Brand, Brandmarks, Colour, Typography, Imagery, Application
- iPhone vector mockups
- Aligned to a 12 column grid
- 4 master pages
- Layered document
- Paragraph and character styles
- Easy to change fonts and color palette
- Free fonts with links in file
- Help file included
The 12 column grid ensures precise alignment across every page. In addition, the master pages and paragraph styles let you update entire sections with a single change. As a result, you can tailor the template to each client in hours rather than days.
Not Included
- Mockups not included
- Images not included
Perfect Uses for This Brand Guidelines Template
- Brand identity documentation
- Client brand presentations
- Agency brand deliverables
- Marketing team reference guides
- Design system documentation
- Photography style guidelines
- Digital brand applications
- Social media brand standards
- Print brand standards
- Packaging brand guidelines
Whether you handle enterprise rebrands or startup identities, the template scales to your needs. Furthermore, the modular section structure lets you include only the components relevant to each project.
Download the Laurent Brand Guidelines Template Today
This template combines 50 or more pages, 6 comprehensive sections, and compatibility with Adobe InDesign, Canva Pro, and Figma in one complete package. It gives brand designers, creative directors, and agencies everything needed to deliver professional brand guidelines.
Download the Laurent Brand Guidelines template today and start creating comprehensive, professional brand documentation that impresses clients and ensures consistency across every brand touchpoint. Want 20 percent off? Get 20 percent off your first purchase at www.madebycircular.com.au, and follow on Instagram at @madebycircular.
